At the iTunes Store improved rent movies

Often, after viewing the film on DVD next he remains dust on a shelf, or rewrite on the computer version is sent immediately to the Trash. Taking into account the desire of users, Apple in January launched on the iTunes Store movie rental service for 30 days at a price no higher than $ 4 for each films. Slowly but surely, new business growing, although it remained polzovatley some serious claims. For example, downloading movies came in just 30 days later after release on DVD, and acquire permanent use in the film was not possible. Apple went toward buyers and announced that henceforth films from leading Hollywood and independent film studios will be shown simultaneously with the release on DVD. Among the Apple support the initiative proved 20th Century Fox, Walt Disney Studio, Warner Bros. and Paramount Pictures. However, the rapid emergence of such films will require additional cost, "hot" in the films would cost $ 14.99, the cost of other films increased to $ 9.99-12.99. ITunes Store catalog now includes 1500 films, 200 of them can be downloaded in HD-quality.